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WelcomeAbout Lehman AssociatesServicesCase StudiesPresentations and ArticlesOur CustomersHomeCall Us Today 1-888-221-0081 Or Send an Email |
Welcome to Lehman
Associates. We appreciate your interest and invite you to use this site to
learn a bit more our firm, our approach and services, and some example projects. There are
also brief descriptions of larger industry research initiatives that we are pursuing. Since 1992, Lehman Associates has been working with a variety of companies, associations and other non-profit organizations be more successful by leveraging insight, strategy, and interactive technology. Our clients cover a wide range from large to small, and from many parts of the country. One of our major client groups are national and international trade associations and professional societies many of which are based in Washington, Chicago and New York. We have recently established a West coast presence. Our roots go back to the online industry, an industry in which I have been involved for more than 20 years, long before the Internet became a household word. In the early '80's I helped Control Data Corporation develop textual information and communication services, some of the first in the world. CompuServe and The Source were just beginning to emerge as commercial online businesses. One of our first consulting engagements was with Prodigy Services in the early 90's to examine the opportunities to deliver Prodigy through broadband cable modems. With a business P&L responsibility, I learned quickly that technology alone is not enough. Fulfilling customer needs and extending your organization's goals and objectives into the online environment are critical elements. Sound market analysis, effective business plans and strategies, and a marketing focus have proven themselves over and over in this new marketplace -- for associations, for companies, for any organization. As the Internet takes on an ever greater role to brand, market and deliver services, our practice too has expanded. Building on my experience with an applied research group at the University of New Mexico, we have expanded our market and industry research services. The convergence of web strategies and overall business strategies, we are increasingly asked by our association and company clients to help them shape effective positioning and marketing strategies. We would appreciate having the opportunity to work with your organization, and commit to providing you with top quality services that help you address the challenges and opportunities you face. In fact we guarantee it. Tom Lehman |
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